8 Benefits of Implementing Web2Print Solutions for Print Companies
Online ordering isn't an experiment anymore. In promotional products, print's closest neighbor, online sales reached $7.1 billion in 2025, or 26.3% of all distributor sales, according to PPAI. Its researchers put it bluntly: online is now "a core channel". Commercial print is moving the same way. A NAPCO Research study run with Propago found that 89% of the printers it surveyed already offer customized web portals to clients. So the question for most print companies isn't whether to sell online. It's what a web2print solution actually changes once it's running, and which of the promised benefits show up in practice. Most benefit lists stop at the headline. This one doesn't. Each benefit below comes with the condition it depends on, because none of them happen just by switching the software on. 1. Customers Get a Price Without Asking for a Quote For standard products like business cards, flyers, banners, and labels, a web2print storefront can calcula...